Ecommerce& technology startups is one of the leading sectors in the employment outlook report by TeamLease.

eCommerceTrendz Thought Corner

The outlook for the sector is up by 2 points from 91 in October 2016-March 2017 period to 93 in April 2017-September 2017 period when the overall employment outlook has dipped sharply by 6 percentage points.

The Net Employment Outlook is the difference between the number of respondents who are inclined to hire and the number of respondents who are disinclined to hire. According to the TeamLease report, jobs in ecommerce& technology startups are likely to grow 14.94%.

“Notwithstanding last half-year’s meltdown, the sector is back up on its feet again and is already hiring, albeit in relatively modest numbers. The after-effects of demonetisation and the ushering in of GST are expected to push more brick and mortar retailers on to the ecommerce bandwagon, generating even more talent demand,” says the report.

Facilitating Ecommerce Ecosystem

According to another report by KPMG and Snapdeal, e-tail is expected to create nearly 1.45 million employment opportunities by 2021, led primarily by more than 1 million jobs projected to be created by logistics and warehousing sector.

The report outlined 70% of the online sellers is expected to come from smaller towns by 2018-19.

“This report highlights how this impact can be increased multi-fold by facilitating an ecosystem of growth for the industry – developing a skilled workforce, promoting entrepreneurship, improving physical infrastructure, facilitating participation of SMEs and MSMEs, defining clear regulatory frameworks, and providing easier access to funds, etc. to name a few areas which require attention,” said KPMG India’s CEO Richard Rekhy.

Job Creation inAllied Services

Ecommerce can create net 12 million new jobs across the country over the next 10 years, according to a research report by HSBC. With the rise of online purchases, ecommerce could create 20 million ‘gross’ jobs across logistics & delivery (70%), customer care, and IT & management (30%).

Over the last 12-18 months, ecommerce has driven the increasing popularity of third-party logistics (3PL) and last-mile delivery vendors.

With the Indian government approving pro-foreign direct investment (FDI) policies, demand for professionals with global logistics experience will increase.In particular, there is heavy demand in the business to consumer space (consumer products, retail, ecommerce).

The concept of a “Lean Supply Chain” has also gained popularity in recent years. To develop a lean supply chain, companies are looking at adapting technological improvements across the entire organisation.


The profitability and sustainability of ecommerce as an industry will be under radar for 2017. Ecommerce is still maturing as an industry with a better understanding of utilisation of costs and resources. More and more retailers are getting on to the Ecommerce platforms which will boost need for manpower and skills at the digital end.The new wave of digital payments has further created massive job opportunities with the E-wallet or Fintech players.